South East Guide

SouthEast Guide is working to become the #1 source for Travel and Food in the Piedmont Atlantic Megaregion, with a focus on the Southeast’ fastest growing cities - including Greenville and Charlotte! The goal for this fun newsletter brand was to build an identity that translates well digitally - Blog, Social Media, Email and Mobile devices.

The
Strategy

We wanted to create a brand strategy that streamlines food and travel information for the user so that they can locate what they need to as quickly and efficiently as possible.

The
Results

We helped SouthEast Guide build a brand that connects with their audience on a friendlier level, so that one good recipe or travel destination becomes a lifelong resource just a few taps away.