Branding

Branding in Greenville, SC

What sets you apart from your competitors? What touches the hearts and minds of your audience? It begins with branding. Greenville, South Carolina is known for its incredibly fast growing economy. It’s becoming more difficult to earn long-term trust with your consumers. When we begin our customer journey with our brand, we can be sure to create an experience they will love.

Brand Mark (Logo Design)

"A logo is visual shorthand for a brand. Every company, regardless of size or age in the market, needs a logo that will help define their brand and identify who they are to customers." - Chris Do

Brand Guidelines

Brand guidelines are like a blueprint for a brand's visual identity and personality, they provide rules and recommendations on how to use the brand's logo, colors, fonts, and other design elements in a consistent and effective way to build a strong and recognizable brand image.

Product Design

Product Design is like creating a recipe for a successful product that people will love to use and talk about. It involves everything from ideation and sketching to prototyping and testing to make sure the product is useful, usable, and delightful to use.

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Our Brand Legacy

“The craze of branding was started by the farmers long back to increase the trust of the customers in the products they sold” - Demand Sage

Laying foundational brand pillars and guidelines not only increases consumer loyalty and sales, but it gives your employees a vision to believe in.

46%

of consumers pay more for the brands that they trust.

https://www.demandsage.com/branding-statistics/

300%

"Good branding leads to an increase in employee loyalty, making them 300% more productive during their work." - Unknown

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Process

Our

Branding

Process

Because each project is custom to your needs, our processes are individually catered to your goals as well. However, our steps below should give you an idea of what our creative process looks like.

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Pre-Production

We begin our Branding Process with a Pre-Production meeting. These meetings can last anywhere between 1-3 hours. It gives us the opportunity to have a full-scope understanding of your “Desired Future State”, or in other words, where do you see your Brand one year from today?

Research & Design

Once we have all the information we need, we move into our Design Phase. We begin by doing diligent consumer and competitor research. We create User Personas and Stylescapes which serve as a true north to your future branding.

Development

Upon feedback and approval of your new brand, we move into development. Our development phase only applies if we are building Brand Guidelines or Product Design.

Luke, Reedy River Landscapes

“...Branded by Greenville’s succeeding PPC campaign also surpassed the company's average generated leads by 300%. Apart from being customer-oriented, the team also proved to be highly strategic and effective”

Build your brand legacy.

Press our Contact button below if you’d like to explore brand identity for your company.

The Full User Journey Web Design

Branded by Greenville

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